Giving a Voice to the Bamba-Bakonjo people

By  on March 13, 2015


Established in 2013, New Hope Radio is Uganda’s first community-managed radio station serving the Bamba-Bakonjo people in their own language. Guided by Uganda’s New Hope Foundation and supported by WACC, New Hope Radio has had a number of positive impacts on the lives of Bamba-Bakonjo community members in terms of local engagement and participation, farming, and access to clean water.

The Bamba-Bakonjo people are an ethno-linguistic minority with a significant presence in South Western Uganda, a region where the Batooro people constitute the majority of the population. Most Bamba-Bakonjo communities, comprised of approximately 30,000 inhabitants, are situated in areas close to the Rwenzori mountain range. This is a remote, mostly rural area linked to the rest of the country through a single road and reached only by a handful of commercial radio stations. Many Bamba-Bakonjo people have no sustainable sources of income and suffer from limited access to social services. Many are illiterate, making radio the most common form of media in those communities. In addition, the region frequently experiences social conflicts, some of them violent. This is the result of, among other things, tribal and ethnic tensions, the presence of illegal armed groups that cross Uganda-DRC border, and the recent discovery of oil and gas in the region.

In this context, the efforts to create New Hope Radio consisted of a number of different steps. Following the approval of a radio license and the procurement of broadcasting equipment to be set up on the premises of the New Hope Foundation, the project team began to reach out to community members in order to grow the station.

  • The New Hope Foundation team began by conducting a thorough assessment of the community’s communication needs.
  • The team recruited and trained a local woman to become the full-time manager of New Hope Radio. 
  • The team and the station manager recruited and trained 10 volunteers, 5 young women and 5 adult women, to become New Hope Radio’s programming team.
  • The next step was to set up a system of “village hubs” to collect stories from different Bamba-Bakonjo communities to be sent to the radio broadcasters.
  • Some of these village hubs have resulted in the development of listeners’ groups that regularly gather to listen to the station collectively and engage in discussions. An example of one of these groups is the Association of Women Listeners, a collective that works to give visibility to women’s issues on New Hope Radio.
  • The project has provided training in gender awareness, human rights, and social inclusion approaches to some of these village hubs and listening groups, as well as to people producing radio programs.
  • The station team has also begun to use mobile phones and the New Hope Foundation’s website to reach out to young people and help generate content that is relevant to them.

New Hope Radio has had a number of positive impacts on the lives of those involved.  In addition to programs stemming from the community, New Hope Radio broadcasts content produced in partnership with groups such as the Ntoroko and Kyenjojo Local District governments, the National Agricultural Advisory Services, NGOs doing work in the region, and the church.  Some of outcomes of the work of New Hope Radio so far include:

  • Better knowledge of farming techniques among agricultural workers, particularly in the areas of seed selection and storage, cocoa farming, and planting and harvesting calendars.
  • Improvement to people’s homes using local and inexpensive resources. This was the result of a particular community group that produced content on this topic.
  • Increased awareness of water purification and treatment techniques.
  • Renewed interest in literacy, primarily as a result of people’s interest in participating in New Hope Radio training.
  • A stronger sense of attachment to local communities as people are now able to listen to music in their own language or send messages to friends and relatives through the station.
  • More spaces for public deliberation and discussion of issues that affect Bamba-Bakonjo communities. Women are beginning to play an increasingly stronger role in this work.

Many women have gotten involved with the radio station and some are beginning to have a stronger voice in the community. In fact, the 11 volunteers who run the station and many of the village hub and listener’s group leaders are women.

Despite the relative success of the station, New Hope Radio has faced a number of serious difficulties. Political tensions made it difficult to obtain a broadcasting license, and the project as a whole was viewed with suspicion by local authorities. This resulted in some station volunteers being summed for questioning, and the frequent presence of local police on the station’s premises.  In addition, despite WACC’s support, the station has limited financial resources to carry out its full mandate. For example, the station is currently looking for funding to continue training activities, and to begin to supplement the income of volunteers who dedicate the most time to the operation of the radio station, most of whom are women.

New Hope Radio is a remarkable example of the kind of impact that community-driven communication initiatives can have on communities affected by poverty, social conflict, and marginalization.  To learn more about WACC’s Community Radio Program, please click here.


Final Report      


Project 2199


March 13, 2015
Categories:  One Year Projects
Keywords:  Community Radio

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