19 Apr 2010 UNESCO publishes HIV and AIDS handbook for television producers
|How to communicate the reality of HIV and AIDS and portray it as an issue of human rights?
For several years now WACC has supported a number of projects under its programme “HIV and AIDS, Communication and Stigma”. The emphasis has been on how to communicate the reality of HIV and AIDS and to see it as an issue of human rights. In particular, projects focus on how religious leaders can help remove the stigma of HIV and AIDS.
Four years ago WACC was commissioned to write aToolkit and Facilitator’s manual to develop appropriate strategies and usingappropriate communication tools to effect behaviour change. Now, UNESCO has added to the number of practical resourcesavailable by publishing its own guide.
The Handbook is a reference and toolkit designed in three parts to support television producers’ and trainers’ information andtraining needs on HIV and AIDS. It draws examples from diverse productions including those of UNESCO’s Network of YoungTelevision Producers on HIV and AIDS. The Asia-Pacific Institute for Broadcasting Development (AIBD) was supported by UNESCO toprepare the handbook, which was tested for usability at several workshops.
“Television producers throughout the world are looking to create interesting and inspiring programmes on HIV and AIDS, whichrequire basic journalistic skills, production talent and knowledge about the epidemic. Telling the HIV story can be done with respect,dignity and sensitivity. It needs exposure to priority issues so that a wide range of stakeholders including individuals, households,communities and policy-makers can be involved in preventive action.”
HIV and AIDS challenges are diverse and affect multiple sectors – political, economic, social, cultural, ethical, scientific, medical,psychological and physical. Programming on HIV and AIDS can raise controversy, but also offers human interest and other anglesthat introduce alternative voices. Television producer need accurate information and research, and constantly to double-check factsto ensure accuracy and credibility. This Handbook helps in that task. Contents include the following:
* Part 1- Media, HIV and AIDS
1. Media Reporting HIV and AIDS
2. Producing HIV and AIDS TV programmes
3. HIV and AIDS: Basics
4. Human Immunodeficiency Virus
5. Our Immune System
6. HIV Infection
7. HIV Testing
8. AIDS and ART
9. For Further Research
* Part II – Responding to HIV Using TV Formats
1. HIV and TV Genres
2. News, Current Affairs and Interviews
3. Pre-Scripted Factual Programmes
4. Talking Heads and Some Action
6. Quiz Game Shows and Music Videos
7. Public Service Announcements
8. Improving Quality of Content
9. Improving Production Quality
10. 2.10 Improving Post-Production Quality
11. Useful Links
* Part III – HIV Media Training Ideas and Tips
1. Challenges in Training TV Producers
2. Pre-Workshop Arrangements
3. Training Principles
4. Agenda and Schedule
5. Games Trainers Play
* Using the DVD
Click here to access this document in PDF format.